“A bee does not waste energy trying to convince a fly that honey is better than shit.” – Willbur Glenn Colaco
In real estate, this matters more than most people realise.
Not every buyer will see value.
Not every vendor will appreciate strategy.
Not every agent will respect process.
And that’s okay.
The mistake is wasting time trying to convert people who are wired to chase the wrong things.
People who want shortcuts over substance.
Compromise over conviction.
Volume over value.
You don’t lose because you lack skill.
You lose because you leak energy.
Energy is finite.
Time is expensive.
Attention is your scarcest asset.
Every conversation has a cost.
Every compromise lowers the bar.
Every time you have to explain fundamentals to someone committed to misunderstanding them, you pay twice.
High performers don’t convince.
They choose.
They choose clients who value advice.
They choose colleagues who respect standards.
They choose environments where discipline is normal, not the exception.
Focus is the advantage.
Standards are the filter.
Results follow alignment, not persuasion.
Be the bee.
Let the flies stay busy with the stinky stuff.